Description: Identifies 12 retail businesses that best exemplify the characteristics of professionalism, service and expertise.
Qualification: Must have been selected as one of the Top 50 Retailers in the same year.
Nomination Process: Video submissions from the Top 50 Retailers nominations are used as a basis for industry voting. Industry professionals as well as consumers are allowed to vote. Industry votes count as one vote per person. Consumer votes are weighted based on the number of industry notes received.
Selection Process: The Top 12 are determined and announced after all votes are verified and counted, and consumer votes are weighted appropriately.
Award Process: Winners are announced via Mobile Electronics magazine’s Hotwire newsletter, and listed in an upcoming issue of the magazine. Winners receive a signed certificate and press release via mail, as well as digital versions of each and logos for marketing.